The technology side

Zhiing – easy directions for your smartphone

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Zhiing is a new application that allows you to easily send directions to your location to anyone who has a mobile phone.

Although an app is available for the iPhone, Blackberry, and Nokia N series, I have only experimented with the iPhone version of the app. You are also able to send Zhiing’s to any mobile device as long as it accepts SMS messages.

What is a Zhiing? When you open the application your top choice is to send a Zhiing to another person. Clicking on that link reads in your location from the GPS and gets it ready to send to your choice of recipients. Click on the address book, make your selection, then add a brief message and hit send. Off it goes. The recipient gets the message in their Zhiing inbox as well as an SMS notifying them of the incoming Zhiing. Clicking on the incoming Zhiing automatically maps from your location to the location where the Zhiing was created. Instant directions… and each recipient receives personalized directions at that.

Now there is also the SMS direction function, but I have not been able to test that out as of yet..   people I know either have the app installed or are too far away to want to check the given directions.

Zhiing is a nice app providing a feature that once you experience it is lacking from mobile map applications, easily sending directions to a location using your phone.  I wonder if we’ll see this a feature in iPhone OS 2.3 or in the next version of Brightkite or Shizzow.

Lastly there is a toolbar and plugin that you can install for your web browser… the function of which is the subject of a later post.

If you want so see where I am in between my Brightkite updates or can help me check out the SMS version DM me your number and I’ll Zhiing’ya

One Comment, Comment or Ping

  1. Great post, and thanks for having a look at our application. At the pace which you travel, zhiing is likely to become a favorite app of yours.

    The zhiing effort is aimed at a new category of communication, called “location messaging.” It is a rather radical advancement for a technology tool like the mobile phone to be cognizant of where it is! Leveraging this awareness enables the replacement of mundane tasks like giving directions.

    We opine that location messaging needs to work as seamlessly as SMS messaging – all phones, all networks. This will enable consumer engagement in services to change.

    Restaurants will confirm reservations with a zhiing.
    Need a ride? zhiing a cab.
    Find an address on the web – zhiing to phone.

    And so on and so forth.

    We look forward to future reviews – Android, and WinMo releases are around the corner – that will allow us to assert that all smart phones are zhiing enabled.

    Victor Lund’s last blog post..Jon’s Report, Mobile Media Investor’s Conference

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